Car Stereo Modification

Section: Marketing Essays

The survey of twenty Purdue students on campus gives us the idea of what's people's think towards modified car stereo system. Although, there's not that much survee owns a car but they provide us the information of how they going to modify their car if they actually can make a modification of their car stereo system and what's their thoughts towards people own a stereo system. In general, everyone enjoys music and wish to have a better system. From the result of the survey, if one truly enjoys listening to music he should get the system upgraded. People thinks one who bumping their system loud is just want to catch people's eyes. It is not that much big of a deal to blame on them they are only few of them. I really had a good time from conducted a interview with Mr. Liao. Mr. Liao is a experienced expert in car stereo modification field. In the car stereo modification market, experience is the most reliable tool. The interview is conducted by E-mail and it's been organized and send out for another interview questions. The most important of the interview is that the suggestions from Mr. Liao. He told us how to get the best value aftermarket car stereo system. From the interview, the stock car stereo system can't be compare to aftermarket car stereo system. There's really a dramatically different between stock and aftermarket car stereo system. People could really enjoy their modified system so they will never go back to stock car stereo.

For the result of the survey conducted of twenty Purdue students. This survey was given to ages 18′ 21 college students. The purpose of the survey is to focus on the aspect of car stereo modification. The students who got their system upgraded commented on how stock stereo system are inferior to aftermarket ones, and the reasonthey had it modified is for personal enjoyment. The 17 other people who do not have a modified systems wish they had one. The reasons to why most people do not have system modified varies, but most common reasonis that they do not have the money to get it modified. Upgrading one's car still can be cost-reasonable depending on what level one wants to modify the system to. The three people who did upgrade their systems spend an average about $1000 - $2000. Two of them modified everything except the speakers. One person modified his subwoofer and amplifier. People agreed the best eystem to get is Pioneer. The people that do have a system modified were very satisfied with it. 45% people think it's wonderful to have system upgraded. 30% of the people think it's okay and don't affect them that much. 25% people think it's kind of annoying and rude when people turn up their music loud as if they're trying to impress others. Driving down the road with a modified system definitely catches a lot of eyes. When a person has a nice system, of course they would want to show it off. There's nothing wrong of them because they need a lot of attention. Regarless of what other people say, if one truly enjoys listening to music he should get the system modified.

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